Our job titles are “creatives.” We work in a “creative field.” And we work at an office where “creativity” is King with a capital K.
One of the best things about TBWA\Chiat\Day is that they not only support creativity in advertising, but creativity in everything. This place understands that in order to do inspired work, you’ve gotta be inspired. And while a basketball court in the office, cool DJs at lunch, concerts in the parking lot & “creative black tie” holiday parties sure do make for inspiration inside the office, Chiat also supports inspiration outside the office.
They will supplement classes that we take to continue to augment our creative skills. I took them up on that offer.
And just finished my travel photography class at Otis College of Art & Design.
What makes a great travel photograph? Location, subject, time of day, light, shadow, and color, all play a role in creating a terrific, engaging and memorable image. This course combines location shooting, printing, written documentation, and class critique while covering topics ranging from color to black and white, digital or film, lens focal lengths, composition, and depth of field.
I shot a lot, shared a lot, learned a lot, and was creative outside the office!
Here’s a sampling of work from the class!
And I included a page in my portfolio of Instagram photos (responsible for most of the photos on the lali blog!) because it’s the camera that’s always with me.
xo from la the photog :)
PS Stay tuned for li’s post re: what SHE does creatively outside the office! Besides make up songs for her dogs, of course.