Tag Archives: matching outfits

Two-Year Anniversary Week! day four.

Day four of matching. Pretty darn cute, due to the red shoes!

Matching Day 4!

We got these t-shirts when we went to go see Gayngs at the Los Angeles Natural History Museum. Pretty good show!

But now the subject of this blog post. The subject of this blog post in twofold: part one is something funny that happened at the office, which was a big relief during a taxing day of befuddled brains.

Here it is:

We were busy concepting away on Kraft. And didn’t get some comps sent off. We got an email from Infiniti Account Girl jokingly asking us to get those comps out ASAP. I informed them Lindsey was off to pee and then she’d send it off. Email exchange here:

potty email

So Patrick Condo, Infiniti Creative Director, said: “that’s why she has a laptop.” Implying she should be exporting PDFs while peeing.

Little did Patrick Condo & Infiniti Account Girl know this:

potty email

So, here’s to situational irony & bathroom humor at the office! Here’s to Lindsey coincidentally peeing and exporting a PDF/emailing simultaneously and then someone jokingly suggest THE VERY SAME DAY that she do THAT VERY SAME THING.

It made for many guffaws & giggles after a taxing day.

Which brings me to our walk down laliadverts memory lane for this post.

Times When We Were Working Really Hard And Then Something Funny Happened Or We Did Something Fun And Everything Was Better!

Like that one time, where we had to work over xmas break, and we took our iChat concepting really seriously.

iChat Concepting
iChat Concepting

Or when li decorated my cube for my birthday and my mom sent me cupcakes.

happy bday1
happy bday 2

When we worked hard for the money.


Or when li when insane in the membrane and dedicated it to me.

lali ignore disco

When we had to pose as college students for a photoshoot that one time,

lali photoshoot, TBWA\Chiat\Day
lali photoshoot, TBWA\Chiat\Day

When we wore mustaches for a photoshoot that other time.


When we hung out with “homeless” people and clowns on a Funny or Die shoot.

photo 3
photo 6

When our dogs cheered us up,

late night sizzle video making

And our creative directors cheered us on.


When we lived out some Chiat Days and Nights.


And when we dressed as Chiat Day and Night for Halloween.

lali dresses as chiat day and night

When we made holly jolly hot toddies from lali for the holidays.

lali holiday present @ TBWA\Chiat\Day

And pancakes when concepting remotely.

photo 1

When we discovered “thingsrealpeopledon’tsayaboutadvertising” (which is really funny!)


When bands played on the basketball court,


And Samson played in the pool.


And most importantly, when we got in a fight and solved it with crepes.

lali shares a crepe, @ margarita mix

Because at the end of the day, this job & our partnership may get stressful or hard, but it’s worth it. And we’re better together than we are apart.

Happy two year anniversary li, I wouldn’t trade you for any other chatterbox, song-writing, song-singing, mass idea-generating, giggle maniac art director in the world!



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Two-Year Anniversary Week! day three.

Day three was our best day of matching yet! See if you can tell in this blurry, deformed bathroom photo. The key was matching metallic scarves:
Day Three of Matching, captured in the ladies restroom

Today’s LaLi Flashback:
When pondering a flashback for this post, we couldn’t really land on just one. A tense meeting helped to remind us of all the times we felt like this over the past two years:
Grumpy About That Conference Call
The Juke iAd
Our occasional quarrels
The day we found out Chris and Margaret were leaving Chiat
The gazillionth time our work died
The time la and I couldn’t agree on the roll-out plan for our Funny or Die videos
All the times the Nissan CMO kept changing
All the times we didn’t get to enjoy our vacations, thanks to advertising
Concept testing
Ridiculous all-nighters
The time people people called la sexist (against women…!)
and most recently
The time people got mad at us for Chiat’s “Iconic” pledge

But then again, there were lots of times we felt like this:
Happy About Matching
So it’s all worth it :)

For happier flashbacks, click here for an overview of things that made us smile during LaLi year one.

xo to la, and sorry I didn’t write this last night but I ended up working kind of late and put it off til this morning, so, sorry again…


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Two Year Anniversary Week! day two.

You’ll never guess… today we matched AGAIN!

The biggest arcade fire fans!

Arcade Fire t’s. Skinny dark jeans. Matching Tom’s (which, incidentally, we bought TOGETHER and then, of course, blogged about). And today, people actually noticed (we either got scoffs, eye rolls, or “you two are so cute exclamation point” – bet you can guess which ones came from boys and which from girls!).

In a happy instance of coincidence, Justin Taylor (aka the smarmy bum), also matched us today, minus the AF fervor.

Matching Week Day Two. Unsuspecting victim: thesmarmybum

Which brings me to…

Today’s LaLi Flashback:

So we may be the ad world’s biggest Arcade Fire fans. Lots of great memories. We’ve seen them in concert together. “Win Butler haircut” is one of the most frequent search terms used to reach laliadverts.wordpress.com. And we’ve definitely blogged about them a few times. Seeing them in Big Sur, or at Coachella, or that other time we wore matching Arcade Fire t-shirts.

But the best memory associated with Arcade Fire doesn’t include live music from the band or even their t-shirts. It involves many sleepless nights in VBE editing a running footage spot (yeah, more running footage, we’ve worked on cars!) in which we introduced the electric car. And you know you really love a band when you hear the song over and over and over and over again as you move frames around and re-edit and get late night delivery In-N-Out and then frame push some more and then do the client mandated editing and some more and more and more all to the same track over and over again and you STILL want to listen to that song. That was the case with this one:

Quite Like This

And in a sad turn of events, we didn’t actually get to put this song on this spot. They pulled out the day before the spot shipped because it was the day after the Super Bowl and “Wake Up” had been overplayed. And then I read a New York Times article in which Win Butler says: ‘It’s not like we’d license Keep the Car Running to a car company.’ And then I actually met Win Butler and had the foot-in-mouth instinct to tell him about said article and that I knew his secret – that he almost did. To us. Bad move, la. Bad move.

At the end of the day, my foot in my mouth and the song NOT in the spot doesn’t really matter when we reminisce on this later. What matters is that we both can love this song after listening to it over and over. And even better, we can still love each other after listening to ourselves over and over.

xo to my lovely partner li, I love you more than I love “Keep the Car Running,”

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matchey matchey!

as an art director, you always want the different parts of a campaign to match each other. at least i do. it’s important that consumers see consistency among various media, and brand recognition helps clients get the most of their ad dollars. HOWEVER, some people think too much matching is bad. it’s a fine line between matching (good thing) and matchey matchey (bad thing).

clearly, we like to err on the side of matchey matchey! like today:

solid-colored v-neck tee…check! skinny jeans…check! gray ballet flats…check!


and if you can believe it, we didn’t even try to match. this time.

xo from the lali in purple,

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